Episode 134 | AnyRoad

ABOUT THIS EPISODE

This week we're talking experience marketing, and how brands are leveraging experiences to drive loyalty and lifetime value. We are delighted to have Jonathan Yaffe, Co-Founder & CEO at AnyRoad, on the #MillenniumLive podcast. Jonathan shares some great examples of how brands are thinking about the relationship between experiences & purchase behavior, and how AnyRoad is helping measure engagement and ROI data to drive insights.

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